Ep. 58 How to Create a Personal Brand with Jennifer Dopazo

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Jennifer Dopazo is a graphic designer specializing in Brand Identity, Interaction Design, and UX/UI Design. She’s the founder of multimedia design studio Candelita and a 3-time American Graphic Design Award winner.

Jennifer helps organizations attract their dream clients by translating their big vision into an awesome digital experience with a unified brand.

She’s worked with companies like The New York Times, Pepsi, and Nickelodeon, along with authors like Danielle LaPorte.

In Today’s Episode We Discuss:

Graduating school during the recession
Staying in the US on an artist visa
How she started her own business
Why letting go of shoulds and could haves was the turning point in the business
Pivoting your business with another recession looming
Personal brand online how to sprinkle your personality into it
How to create your personal brand?
How to find your niche?
How does Jennifer’s team blend their international perspective
Family-oriented work culture
Creating boundaries when working from home
The advantages of being on Clubhouse

Thank You to Our Accented World Sponsors:

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Jennifer’s Book Recommendations:

It Doesn’t Have to Be Crazy at Work by Jason Fried: https://www.amazon.com/Doesnt-Have-Be-Crazy-Work/dp/0062874780/

To learn more about building your brand tune into Ep. 38 How to Make Instagram Work For You and Build Your Brand Awareness with Connie Chi

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